The collapse of Athletic Greens reveals the broken and even harmful nature of influencer marketing.

Influencers build trust with their followers and then, with a little sleight of hand, leverage that trust for personal financial gain. It's a misaligned relationship.

Is it a…

Adults could previously offer kids advice about the future. That’s no longer the case.

+ The CEO/founder of Athletic Greens stepped down.
+ They hired a new CMO.
+ They're dramatically reducing ad spend.
+ Their investors are furious because they raised funds at a billion-dollar valuation but don’t have a billion-dollar product.
+ Meltdown mode.

@borntopiss Letty I’ve not imagined myself a hoe but your suggestion is interesting and I will take it under consideration

AG1 Failed. Here’s Why.

"the best I've been to..." A morning rave, longevity therapy amusement park, biomarker fitness contests, excellent talks, new friends, and stronger community.

1250 attendees. Sold out.

Just watch as Don't Die becomes center stage globally.

The safest path to superintelligence is to eliminate death.

Self-destructive behaviors are slow-boil suicide.

Sleep is the highest yield activity within reach. Nothing has a higher payoff. Our culture makes this hard to see and tells us to resist it.

Friend, put me on your shoulder. I'm ready to go into battle with you today, to do all the good and avoid the bad.